Door opening

/Door opening
Door opening 2018-07-12T09:47:08+00:00

“No time”
“I’m not the right contact”
“We already have a solution; it’s not optimal but it’s too costly to change.

Using proven door opening techniques, IRconsult can navigate your company’s technology through the marketing minefield in rapid time.

Small innovative companies with relatively finite marketing and business development resources face considerable challenges when trying to penetrate larger, more complex organisations.

IRconsult takes into account the roles played by various individuals in such a process:

  • Gatekeepers
  • Technology shoppers
  • Specifiers
  • Influencers
  • Approvers
  • Decision makers

Within our technology focus, we can position your company’s technology with respect to:

  • Market segments
  • People
  • Events
  • Channels
  • Timing

for your next business development program.

For more information, contact us.


Door opening – Fair service

IRconsult  targets the right events for clients to ensure optimum customer / technology source contact and market intelligence. For participation list, see events.

IRconsult can offer you a complete fair service from exhibitors’ screening or booth preparation to follow-up of target contacts after the event, including any documentation in E/F/G. For more information, please contact us.

Giving your technology the key to success…

For more information, please feel free to download our slide set on Door Opening: IRc Door opening 12 07 2018